AR Studio

Commissioned by Parade Studio, the Shipyard Dinner marketing campaign was designed to capture the elegance, exclusivity, and culinary artistry of this one-of-a-kind dining experience. Featuring Vancouver’s renowned Kissa Tanto, the campaign needed to translate the event’s sophisticated ambiance into a visually cohesive Instagram grid and matching IG stories, creating an immersive digital experience that would entice and engage audiences.

The challenge was to craft a social media presence that reflected the event’s refined aesthetic while maintaining a sense of intrigue and allure. Drawing inspiration from Kissa Tanto’s fusion of Japanese and Italian influences, we curated a minimal yet luxurious design language, combining delicate textures, warm-toned photography, and elegantly restrained typography to evoke a feeling of intimacy and exclusivity.

For the Instagram grid, we designed a seamless visual flow, ensuring each post complemented the next—allowing the feed to feel curated and immersive while maintaining the flexibility needed for organic engagement. Meanwhile, the IG stories mirrored this sophistication, utilizing subtle animations, dynamic text overlays, and carefully selected motion graphics to enhance storytelling and encourage interaction.

The final campaign delivered a cohesive, high-end social media experience, perfectly encapsulating the Shipyard Dinner’s essence and reinforcing its status as a must-attend culinary event in Vancouver.